Verified Studios and NC State University to Present at USC Aiken National Distance Learning Week Virtual Conference

Durham-based agency and pre-eminent research university will share results of strategic program-level enrollment marketing project

Durham, NC (Thursday, September 8) — Verified Studios today announced that it will share the results of its two-year partnership with NC State University’s Distance Education Learning Technologies Applications (DELTA) office during the November USC Aiken National Distance Learning Week (NDLW) Virtual Conference.

Over the last two years, the Durham-based digital marketing agency has guided deployment of a scalable, low-cost, high ROI program-level marketing system across 18 NC State online and distance education programs. At the Distance Learning Administration (DLA) Conference in June 2016, CEO of Verified Studios Adam Schultz joined Kay Zimmerman, Associate Vice Provost DELTA-Marketing & Partnership Development Marketing and Partnership Development, to share the results of this partnership and the resulting paper, “Winning One Program at a Time: A Systemic Approach,” won the Conference’s Best Paper Award.

“The results of the partnership between NC State and Verified Studios are a perfect fit for this year’s conference as our theme is Practical Applications towards Building Quality Online Courses,” said Dr. Veronica Outlaw, coordinator of the 2016 USC Aiken NDLW Virtual Conference and Director of Distance Learning at the University of South Carolina Aiken. “The only way to continue to offer quality courses is to have the enrollment numbers that prove return on investment in distance learning.”

“At Verified, we’re focused on not only helping our individual partners leverage digital marketing to meet their strategic goals but also on establishing best practices that can guide the higher education industry as a whole,” adds Adam Schultz. “We appreciate the opportunity to share the results of our program-level strategic marketing project with an extended audience.”

Verified Studios has worked with many institutions of higher education, including Duke University and Appalachian State University, among others. Learn more about how the Durham-based agency helps its partners leverage digital marketing to meet their strategic goals at http://verifiedstudios.com.

About National Distance Learning Week

The United States Distance Learning Association dedicates one week each year to provide an opportunity to celebrate growths and accomplishments in distance learning and for faculty and/or students to showcase excellence in teaching, technology, and/or research.  National Distance Learning Week (NDLW) is an opportunity to disseminate the amazing innovations being used to help provide quality and robust online education for our faculty and learners.  The USC Aiken’s Office of Distance Learning is proud to host their third annual NDLW Virtual Conference on the USC Aiken campus during November 7-11, 2016. Visit the USCA NDLW Virtual Conference webpage and follow the link to register for the conference, examine the scheduled presentations, and review the presenters.

About Verified Studios

Verified Studios partners with institutions of higher education and corporations to provide digital learning program management — from course development to course marketing — as well as websites and online marketing services. We’re an e-learning partner that creates approachable, effective and customized content through a collaborative approach, ensuring your goals and objectives remain top priority. Learn more at http://verifiedstudios.com.

Media Contact

Verified Studios
919-451-8983
adam@verifiedstudios.com


Verified Studios and NC State University Win Distance Learning Administration Best Paper Award

Partnership between digital marketing agency and research university recognized by distance learning administrators

Durham, NC (August 24, 2016) — In June 2016, “Winning One Program at a Time: A Systemic Approach,” the paper co-written by Verified Studios CEO Adam Schultz and Kay Zimmerman, NC State Associate Vice Provost DELTA-Marketing and Partnership Development, won the Distance Learning Administration Conference Best Paper Award.

Over the last two years, the Durham-based digital marketing agency has guided deployment of a scalable, low-cost, high ROI program-level marketing system across 18 NC State online and distance education programs. The paper shares the results of the program-level marketing strategy, highlighting ways for other universities to deploy a similar system.

“I’m excited to be recognized by my distance learning colleagues and to have this opportunity to share best practices that could change the enrollment marketing landscape,” said Zimmerman.

“Many universities are missing an opportunity to focus online and distance education student recruitment marketing efforts and budget at the program level. When you consider that this can offer lower priced advertising opportunities with higher conversion rates than traditional university level marketing initiatives, universities can’t afford not to try this strategy,” adds Schultz. “I look forward to continuing our work with NC State and to opportunities to help other leading universities see the same positive results.”

Learn more about the affordable marketing support that Verified offers to help higher education institutions meet their strategic goals at http://verifiedstudios.com.

About NC State

As a research-extensive land-grant university, North Carolina State University is dedicated to excellent teaching, the creation and application of knowledge, and engagement with public and private partners. By uniting strength in science and technology with a commitment to excellence in a comprehensive range of disciplines, NC State promotes an integrated approach to problem solving that transforms lives and provides leadership for social, economic and technological development across North Carolina and around the world.

About Verified Studios

Verified Studios partners with institutions of higher education and corporations to provide digital learning program management — from course development to course marketing — as well as websites and online marketing services. We’re an e-learning partner that creates approachable, effective and customized content through a collaborative approach, ensuring your goals and objectives remain top priority. Learn more at http://verifiedstudios.com.

Media Contact

Verified Studios
919-451-8983
adam@verifiedstudios.com